{
  "html_url": "https://postor.com.mx/licitacion/la-06-hbw-006hbw001-n-54-2023",
  "canonical": "https://postor.com.mx/licitacion/la-06-hbw-006hbw001-n-54-2023",
  "id": "a9313435a4a545fcb5ca0d7dd3539149",
  "procedure_number": "LA-06-HBW-006HBW001-N-54-2023",
  "file_number": "E-2023-00095877",
  "title": "DESARROLLO DE NUEVA IDENTIDAD GRÁFICA INSTITUCIONAL",
  "description": {
    "short": "No existen bienes alternativos o sustitutos, Único Oferente, Derechos exclusivos (patentes, licencias, derechos de autor u otros derechos exclusivos), o por obras de arte.",
    "detailed": "SERVICIO DE DESARROLLO DE NUEVA IDENTIDAD INSTITUCIONAL"
  },
  "lifecycle": {
    "section": "concluido",
    "source_status": "ADJUDICADO",
    "moved_at": null
  },
  "buyer": {
    "agency": "FIRA",
    "acronym": "FIRA",
    "branch": "06 - HACIENDA Y CRÉDITO PÚBLICO",
    "buying_unit": "SUBDIRECCIÓN DE ADQUISICIONES",
    "requesting_unit": null,
    "requesting_group": "SUBDIRECCIÓN DE ADQUISICIONES",
    "entity": "BANCO DE MÉXICO EN SU CARÁCTER DE FIDUCIARIO EN EL FONDO DE GARANTÍA Y FOMENTO P",
    "slug": "fira",
    "unit_slug": "subdireccion-de-adquisiciones-006hbw001"
  },
  "classification": {
    "procedure_type": "LICITACIÓN PÚBLICA",
    "contracting_type": "SERVICIOS",
    "publication_type": null,
    "character": "NACIONAL",
    "fiscal_year": 2023,
    "law": "LEY DE ADQUISICIONES, ARRENDAMIENTOS Y SERVICIOS DEL SECTOR PÚBLICO",
    "legal_basis_id": "1",
    "exception_basis": "Art. 41 fr. I",
    "internal_control_number": "FIRA-6C.4/2023-68/SADQ",
    "supply_source_number": null
  },
  "schedule": {
    "published_at": "2023-10-12T21:37:31.000Z",
    "clarification_meeting_at": "2023-10-20T16:00:00.000Z",
    "clarification_questions_deadline_at": "2023-10-19T16:00:00.000Z",
    "clarification_responses_deadline_at": null,
    "bid_opening_at": "2023-10-27T16:00:00.000Z",
    "award_at": "2023-11-08T19:00:00.000Z",
    "estimated_contract_at": "2023-11-23T06:00:00.000Z",
    "site_visit_at": null,
    "estimated_work_start_at": null
  },
  "locations": {
    "state_id": "15",
    "state": "MICHOACÁN DE OCAMPO",
    "bid_opening": "A TRAVÉS DE COMPRANET, DE CONFORMIDAD CON EL SEGUNDO PÁRRAFO, DE LA FRACCIÓN II, DEL ARTÍCULO 26 BIS DE LA LAASSP",
    "award": "SE REALIZARÁ EXCLUSIVAMENTE CON LA PARTICIPACIÓN DE LOS LICITANTES A TRAVÉS DE COMPRANET, DE CONFORMIDAD CON EL SEGUNDO PÁRRAFO, DE LA FRACCIÓN II, DEL ARTÍCULO 26 BIS DE LA LAASSP",
    "clarification_meeting": "SE DARÁ RESPUESTA A LAS PREGUNTAS QUE PRESENTEN LOS LICITANTES A TRAVÉS DE COMPRANET.",
    "site_visit": null,
    "work_site": null
  },
  "estimated_value": {
    "minimum": null,
    "maximum": null,
    "currency": "MXN",
    "updated_at": null
  },
  "financial_terms": {
    "currency": "MXN",
    "advance_percentage": "0",
    "supplier_percentage": "10",
    "payment_method": "“LA ENTIDAD” efectuará el pago a través de transferencia electrónica en pesos de los Estados Unidos Mexicanos, una vez prestados los servicios, una vez concluida cada una de las etapas a entera satisfacción del Administrador de contrato de acuerdo a la propuesta económica y  conforme a los servicios efectivamente prestados y a entera satisfacción del administrador del contrato y de acuerdo con lo establecido en el ANEXO “A” ALCANCES Y ESPECIFICACIONES TÉCNICAS DE LOS SERVICIOS \"",
    "credit_condition": null,
    "payment_conditions": null,
    "financing_organization": null
  },
  "evaluation": {
    "criterion": "PUNTOS Y PORCENTAJES",
    "technical_points": "60",
    "economic_points": "40"
  },
  "guarantees": {
    "performance_required": true,
    "goods_or_services_required": false,
    "amount_percentage": null,
    "delivery_days": "10",
    "term_months": null,
    "other_insurance_required": false,
    "other_insurance_description": null,
    "performance_reduction": null
  },
  "participation": {
    "method": "ELECTRÓNICA",
    "joint": true,
    "msme_only": false,
    "social_witness": false,
    "multi_year": false,
    "open_contract": false,
    "consolidated_purchase": false,
    "external_credit": false,
    "simultaneous_supply": false,
    "subcontracting": null,
    "emergency": false,
    "proposal_language": "idioma data",
    "no_joint_participation_justification": null
  },
  "execution": {
    "site_visit_required": false,
    "duration_days": null,
    "procurement_term": "Normal",
    "subcontracted_work": null,
    "deadline_justification": null
  },
  "lots": [
    {
      "number": "1",
      "name": "GRUPO ÚNICO",
      "description": "DESARROLLO DE NUEVA IDENTIDAD GRÁFICA INSTITUCIONAL",
      "requirement_group_id": "99758",
      "items": [
        {
          "number": "1",
          "cucop_code": "33901-0032",
          "specific_item_code": "33901",
          "cucop_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS",
          "description": "S.2 PROPUESTA DE IDENTIDAD GRÁFICA CON MOTIVO DEL 70 ANIVERSARIO DE FIRA",
          "requested_quantity": "1",
          "minimum_quantity": "1",
          "maximum_quantity": null,
          "unit": "SERVICIO",
          "minimum_amount": null,
          "maximum_amount": null,
          "partida_code": "33901",
          "partida_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS"
        },
        {
          "number": "2",
          "cucop_code": "33901-0032",
          "specific_item_code": "33901",
          "cucop_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS",
          "description": "S.1 PROPUESTA DE LA NUEVA IDENTIDAD GRÁFICA DE FIRA",
          "requested_quantity": "1",
          "minimum_quantity": "1",
          "maximum_quantity": null,
          "unit": "SERVICIO",
          "minimum_amount": null,
          "maximum_amount": null,
          "partida_code": "33901",
          "partida_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS"
        },
        {
          "number": "3",
          "cucop_code": "33901-0032",
          "specific_item_code": "33901",
          "cucop_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS",
          "description": "S.3 GUÍA DE IDENTIDAD GRÁFICA CON MOTIVO DEL 70 ANIVERSARIO",
          "requested_quantity": "1",
          "minimum_quantity": "1",
          "maximum_quantity": null,
          "unit": "SERVICIO",
          "minimum_amount": null,
          "maximum_amount": null,
          "partida_code": "33901",
          "partida_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS"
        }
      ]
    }
  ],
  "budget_items": [
    {
      "code": "33901",
      "description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS"
    }
  ],
  "awards": [
    {
      "id": "C-2023-00142405",
      "internal_reference": "E-2023-00095877",
      "title": "DESARROLLO DE NUEVA IDENTIDAD GRÁFICA INSTITUCIONAL",
      "status": "PUBLICADO",
      "contractor": {
        "name": "PUBLICIDAD FERRER Y ASOCIADOS SA DE CV",
        "normalized_name": "PUBLICIDAD FERRER Y ASOCIADOS",
        "rfc_type": null,
        "slug": "publicidad-ferrer-y-asociados"
      },
      "contract_period": {
        "published_at": "2023-11-08T22:52:32.000Z",
        "starts_at": "2023-11-23T06:00:00.000Z",
        "ends_at": "2023-12-31T06:00:00.000Z"
      },
      "value": {
        "subtotal": "549500",
        "tax": "87920",
        "total": "637420",
        "maximum_subtotal": "0",
        "maximum_total": "0",
        "currency": "MXN"
      },
      "open_contract_type": null,
      "quantity": null,
      "exercised_quantity": null,
      "participants": [],
      "line_items": [
        {
          "number": "0",
          "cucop_code": "33901-0032",
          "description": "S.2 PROPUESTA DE IDENTIDAD GRÁFICA CON MOTIVO DEL 70 ANIVERSARIO DE FIRA",
          "unit": "SERVICIO",
          "requested_quantity": "1",
          "awarded_quantity": null,
          "unit_price": "179654.5",
          "subtotal": "179654.5",
          "tax": "28744.72",
          "other_taxes": null,
          "total": "208399.22",
          "cucop_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS",
          "partida_code": "33901",
          "partida_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS"
        },
        {
          "number": "0",
          "cucop_code": "33901-0032",
          "description": "S.1 PROPUESTA DE LA NUEVA IDENTIDAD GRÁFICA DE FIRA",
          "unit": "SERVICIO",
          "requested_quantity": "1",
          "awarded_quantity": null,
          "unit_price": "234392.5",
          "subtotal": "234392.5",
          "tax": "37502.8",
          "other_taxes": null,
          "total": "271895.3",
          "cucop_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS",
          "partida_code": "33901",
          "partida_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS"
        },
        {
          "number": "0",
          "cucop_code": "33901-0032",
          "description": "S.3 GUÍA DE IDENTIDAD GRÁFICA CON MOTIVO DEL 70 ANIVERSARIO",
          "unit": "SERVICIO",
          "requested_quantity": "1",
          "awarded_quantity": null,
          "unit_price": "135453",
          "subtotal": "135453",
          "tax": "21672.48",
          "other_taxes": null,
          "total": "157125.48",
          "cucop_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS",
          "partida_code": "33901",
          "partida_description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS"
        }
      ]
    }
  ],
  "documents": [
    {
      "id": null,
      "annex_number": 1,
      "document_type": null,
      "description": "CONVOCATORIA",
      "filename": "Convocatoria aprobada Identidad Grafica VFPUBLICADA 12 OCTdocx.docx",
      "availability": "available",
      "size_bytes": "225850",
      "mime_type": "application/vnd.openxmlformats-officedocument.wordprocessingml.document",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:02:38.937Z",
      "updated_at": "2025-12-11T05:02:38.939Z"
    },
    {
      "id": null,
      "annex_number": 1,
      "document_type": null,
      "description": "AVISO DE DIFERIMIENTO DE FALLO",
      "filename": "ACTA DE DIFERIMIENTO DE FALLO IDENTIDAD GRÃFICA.pdf",
      "availability": "available",
      "size_bytes": "289806",
      "mime_type": "application/pdf",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:02:46.977Z",
      "updated_at": "2025-12-11T05:02:46.978Z"
    },
    {
      "id": null,
      "annex_number": 1,
      "document_type": null,
      "description": "AVISO DE DIFERIMIENTO DE FALLO",
      "filename": "ACTA DE DIFERIMIENTO DE FALLO IDENTIDAD GRÃFICA 06 NOV.pdf",
      "availability": "available",
      "size_bytes": "226633",
      "mime_type": "application/pdf",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:02:48.979Z",
      "updated_at": "2025-12-11T05:02:48.980Z"
    },
    {
      "id": null,
      "annex_number": 1,
      "document_type": null,
      "description": "AVISO DE DIFERIMIENTO DE FALLO",
      "filename": "11. ACTA DE DIFERIMIENTO DE FALLO 7NOV2023.pdf",
      "availability": "available",
      "size_bytes": "154819",
      "mime_type": "application/pdf",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:02:50.959Z",
      "updated_at": "2025-12-11T05:02:50.960Z"
    },
    {
      "id": null,
      "annex_number": 2,
      "document_type": null,
      "description": "ANEXO TÉCNICO",
      "filename": "ANEXO A APROBADO EN CONV VF.docx",
      "availability": "available",
      "size_bytes": "42431",
      "mime_type": "application/vnd.openxmlformats-officedocument.wordprocessingml.document",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:02:35.816Z",
      "updated_at": "2025-12-11T05:02:35.817Z"
    },
    {
      "id": null,
      "annex_number": 3,
      "document_type": null,
      "description": "MODELO DE CONTRATO",
      "filename": "MODELO DE CONTRATO.docx",
      "availability": "available",
      "size_bytes": "51484",
      "mime_type": "application/vnd.openxmlformats-officedocument.wordprocessingml.document",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:02:37.155Z",
      "updated_at": "2025-12-11T05:02:37.156Z"
    },
    {
      "id": null,
      "annex_number": 5,
      "document_type": null,
      "description": "ACTA JUNTA DE ACLARACIONES",
      "filename": "RESPUESTAS A SOLICITUDES DE ACLARACIÃ¿N IDENTIDAD GRÃFICA.pdf",
      "availability": "available",
      "size_bytes": "238489",
      "mime_type": "application/pdf",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:02:40.512Z",
      "updated_at": "2025-12-11T05:02:40.513Z"
    },
    {
      "id": null,
      "annex_number": 6,
      "document_type": null,
      "description": "ACTA CIERRE JUNTA DE ACLARACIONES",
      "filename": "ACTA JA (FO-CON-08)_Ed11 identidad revisado cierre4.pdf",
      "availability": "available",
      "size_bytes": "459838",
      "mime_type": "application/pdf",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:02:41.996Z",
      "updated_at": "2025-12-11T05:02:41.997Z"
    },
    {
      "id": null,
      "annex_number": 7,
      "document_type": null,
      "description": "ACTA DE APERTURA DE PROPOSICIONES",
      "filename": "ACTA APERTURA identidad-N54.pdf",
      "availability": "available",
      "size_bytes": "1509432",
      "mime_type": "application/pdf",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:02:45.733Z",
      "updated_at": "2025-12-11T05:02:45.735Z"
    },
    {
      "id": null,
      "annex_number": 11,
      "document_type": null,
      "description": "ACTA DE FALLO",
      "filename": "FALLO IDENTIDAD GRÃFICA CON ANEXOS.pdf",
      "availability": "available",
      "size_bytes": "13451841",
      "mime_type": "application/pdf",
      "sha256": null,
      "uploaded_at": "2025-12-11T05:03:07.829Z",
      "updated_at": "2025-12-11T05:03:07.830Z"
    }
  ],
  "provenance": {
    "source_system": "Compras MX",
    "source_fetched_at": "2026-07-29T11:13:48.912Z",
    "last_seen_at": "2026-07-29T12:41:38.259Z",
    "first_seen_at": "2025-11-05T05:16:06.666Z",
    "detail_complete": true,
    "documents_complete": true,
    "content_changed_at": "2025-11-05T05:16:06.666Z"
  },
  "context": {
    "prices": [
      {
        "cucop_code": "33901-0032",
        "description": "SUBCONTRATACIÓN DE SERVICIOS CON TERCEROS",
        "priced_items": 41123,
        "units": [
          {
            "n": 39433,
            "max": 2891379310,
            "min": 0.019,
            "p10": 220.5,
            "p50": 21159.45,
            "p90": 220809.464,
            "unidad": "SERVICIO"
          },
          {
            "n": 1413,
            "max": 43396551.72,
            "min": 0.1242,
            "p10": 68.022,
            "p50": 2250,
            "p90": 78692.8,
            "unidad": "PIEZA"
          },
          {
            "n": 89,
            "max": 9491728.7,
            "min": 28,
            "p10": 4148,
            "p50": 26000,
            "p90": 62417.896,
            "unidad": "UNIDAD"
          },
          {
            "n": 56,
            "max": 40589.66,
            "min": 99.13,
            "p10": 101.29,
            "p50": 2693.04,
            "p90": 4299.32,
            "unidad": "HORA"
          },
          {
            "n": 51,
            "max": 310500,
            "min": 36.85,
            "p10": 111.82,
            "p50": 404.571,
            "p90": 2462.56,
            "unidad": "DIA"
          },
          {
            "n": 37,
            "max": 496469.1,
            "min": 4162.09,
            "p10": 11440.94,
            "p50": 53926.3,
            "p90": 200199.12,
            "unidad": "LOTE"
          },
          {
            "n": 17,
            "max": 445.32,
            "min": 1,
            "p10": 3.934,
            "p50": 7.07,
            "p90": 79.346,
            "unidad": "KILOGRAMO"
          },
          {
            "n": 11,
            "max": 150,
            "min": 0.85,
            "p10": 0.85,
            "p50": 20,
            "p90": 150,
            "unidad": "METRO CUADRADO"
          },
          {
            "n": 8,
            "max": 464.75,
            "min": 6.06,
            "p10": 15.818,
            "p50": 49.7,
            "p90": 272.096,
            "unidad": "METRO CUBICO"
          },
          {
            "n": 3,
            "max": 13497787.85,
            "min": 8435.53,
            "p10": 40588.424,
            "p50": 169200,
            "p90": 10832070.28,
            "unidad": "SERVICIO DE OBRA PÚBLICA"
          }
        ],
        "price_by_year": {
          "2023": {
            "n": 1017,
            "p50": 24050.75
          },
          "2024": {
            "n": 6524,
            "p50": 90092.17
          },
          "2025": {
            "n": 14490,
            "p50": 20000
          },
          "2026": {
            "n": 19092,
            "p50": 12587.41
          }
        },
        "refreshed_at": "2026-09-26T09:31:19.108Z"
      }
    ],
    "suppliers": [
      {
        "slug": "publicidad-ferrer-y-asociados",
        "name": "PUBLICIDAD FERRER Y ASOCIADOS SA DE CV",
        "total_contracts": 1,
        "total_awarded_amount": "637420.00",
        "median_amount": "637420.00",
        "distinct_buyers": 1,
        "first_contract_at": "2023-11-23T00:00:00.000Z",
        "last_contract_at": "2023-11-23T00:00:00.000Z",
        "with_this_buyer": {
          "contracts": 1,
          "amount": "637420"
        },
        "refreshed_at": "2026-09-16T00:56:30.797Z"
      }
    ],
    "buyer": {
      "slug": "fira",
      "name": "FONDO DE GARANTIA Y FOMENTO PARA LA AGRICULTURA, GANADERIA Y AVICULTURA",
      "total_procedures": 233,
      "distinct_suppliers": 158,
      "procedures_by_type": {
        "LICITACIÓN PÚBLICA": 143,
        "ADJUDICACIÓN DIRECTA": 71,
        "INVITACIÓN A CUANDO MENOS TRES PERSONAS": 7,
        "CONTRATO ESPECÍFICO DERIVADO DE ACUERDO MARCO": 12
      },
      "refreshed_at": "2026-09-24T08:30:07.411Z"
    }
  },
  "alternates": [],
  "similar": [
    {
      "numero_procedimiento": "la-06-hbw-006hbw001-n-56-2023",
      "nombre_procedimiento": "SERVICIOS DE CAPACITACIÓN PRESENCIAL Y VIRTUAL PARA LOS CDTS DE FIRA",
      "dependencia": "FIRA",
      "siglas": "FIRA",
      "score": 0.3294713497161865,
      "anio_ejercicio": 2023,
      "estatus": "ADJUDICADO",
      "fecha_fallo": "2023-11-24T13:00:00.000Z",
      "fecha_publicacion": "2023-10-13T15:21:24.000Z",
      "ganador": "ARTURO SERGIO VARGAS SEPULVEDA",
      "ganador_slug": "arturo-sergio-vargas-sepulveda",
      "ganador_rfc_type": null,
      "ganadores": "3",
      "monto_mxn": "10705725.60"
    }
  ]
}